Our First Exploration
Experience attentional design in action.
Attention is not for sale.
We build tools that give time back, protect focus, and restore clarity – grounded in neuroscience, research, and design.
Discover More
PURPOSE
Technology has taken too much. Our purpose is to protect attention and give presence back.
Technology’s effect on brain states
The Problem
Today's tools consume attention. They fragment focus, heighten anxiety, and leave us feeling like time is always slipping away.
The Alternative
We believe technology can do the opposite: respect attention. It can protect presence, open space for flow, and help us connect more deeply with ourselves and others.
The Vision
We work at the intersection of neuroscience, philosophy, and humane design to create technologies that support deep thought, intentional time, and cognitive sustainability.
METHOD
We design for clarity, calm, and integrity – tools that resist urgency and support deeper thought.
Vision
Technology should serve presence, not performance. We design for clarity, calm, and integrity.
Approach
Attentional interfaces that resist urgency, reduce noise, and support deeper thinking.
Example
Polaris Focus embodies this method helping people reclaim attention and reshape their relationship with time.
Attentional Design: A Quiet Rebellion Against Urgency
A research paper on the science and philosophy behind designing technologies that protect attention, restore presence, and reshape our relationship with time.
Systems that embed attentional design
FUTURE
We imagine humane systems that protect attention and create space for deeper life.
We build tools aligned with how the brain works – designed to restore presence, protect focus, and honor cognitive integrity.
Presence over performance
We value being present over measuring output.
Design for flow, not disruption
We protect immersion and minimize interruption.
Honor human rhythms
We respect natural cycles of focus and rest.
Clarity over noise
We prioritize meaningful signals over constant distraction.
Imagine tools that end urgency culture
Team
Victoria Rork
Head of Product Vision & Design
"Design is a way of reimagining our relationship with time."
Victoria is a designer and researcher shaping the practice of attentional design – a new approach to technology that respects focus and presence. At Kaamos Labs, she leads the product vision, translating insights from neuroscience and human behavior into humane digital tools. Her work includes Gia, the AI-powered riding assistant awarded the 2025 AI Design Award, and ongoing research into how design can help people reimagine their relationship with time.
Anton Tyshko
Head of Engineering & Architecture
Anton is an iOS architect and systems thinker dedicated to building technologies that recede into the background and let focus emerge. At Kaamos Labs, he leads engineering and architecture, embedding attentional design principles into every layer of the product. With over a decade of experience creating resilient mobile platforms, Anton’s work emphasizes stability, clarity, and longevity – quiet systems that support presence rather than fragment it.
"Simplicity in systems makes space for complexity in life."
CONNECT
Join the Field of Attentional Design
Attentional design is an emerging field at the intersection of neuroscience, psychology, and human-centered design. We collaborate with researchers, practitioners, and creators to explore how technology can restore presence, protect focus, and support cognitive well-being. If your work touches these questions, we'd like to hear from you.
Research & Collaborations
For academic research, design explorations, or partnership opportunities
research@kaamoslabs.com
